„Apple Turns Up Audio Ambition With High-End Headphones“

The Cupertino, California-based technology giant is working on noise-canceling, over-ear headphones that rival headsets from market leaders like Bose and even the company’s own Beats by Dre brand, according to people familiar with the product’s development. The company plans to launch the headphones as early as the end of this year, but has faced development challenges that might push back the release, the people said.

Bloomberg | Mark Gurman und Debby Wu

Neben der Überschrift enthält einzig und allein der zitierte Paragraph die eine neue¹ Information („Noise-Cancelling“). Drumherum verschwenden 4.000 Zeichen Blabla unsere Zeit.